Friday, January 30, 2009

Self Promotion Offline Tip #23

Have you ever seen sign wavers? I'm sure you have probably every day that you step outside and go somewhere. Sign wavers are cheap and are one of the most effective tools you have in terms of advertising. You might laugh at sign wavers but they really do bring in the money. I know this for a fact because I have worked at Liberty Tax Service and 95% of the customers only knew of Liberty because of the sign wavers. If the sign wavers weren't there then business would be a bust for such a large franchise.

Of course, not all of us can afford a sign waver so what else can you do to advertise your business and bring in the money? The answer to your prayers are giant magnets with your advertisement on it. You can slap one on your car and advertise your business while you run your errands, pick up your kids, go to school, etc. It's cheap and it's effective. You can place them on all of your cars so whenever your wife, husband, kids, parents, friends, relatives, go somewhere it would be free advertisement for you.

#23. Get a low cost outdoor banner printed up with your business information on it. You can usually get them done for $55 or less depending on who makes it.

You can have these outdoor banners displayed at outdoor music/concert events, outdoor childrens sporting events, outdoor adult sport events, outdoor neighborhood block parties, outdoor community events, carnivals, fairs, etc.

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